World Breastfeeding Week

World Breastfeeding Week

This week marks the start of World Breastfeeding Week. Running from 1st- 7th August WBW aims to promote breastfeeding and highlight its importance to the health of mothers and babies.

The theme this year is breastfeeding as “The Key to Sustainable Development” . In September 2015, the UN as the world’s leaders committed to 17 Sustainable Development Goals aimed at ending poverty, protecting the planet and ensuring prosperity.

Breastfeeding can contribute to poverty reduction as natural and low-cost way of feeding babies and children. Exclusive breastfeeding and continued breastfeeding for two years and beyond provide high quality nutrients and adequate energy and can help prevent hunger, undernutrition and obesity.

To celebrate World Breastfeeding Week, here at Myvitamins we’ve picked our top 10 facts you might not know.


1. Breastfeeding can help towards reducing a mothers risk of certain types of cancer. Research shows that the longer a woman breastfeeds, the lower her risk becomes of getting ovarian and breast cancer.

2. You might be right. 75% of women produce more milk from their right breast than their left.

3. Work it, work out. Celebrities have been citing it as the miracle to bouncing-back to their pre-baby body for years, but it turns out, it could be true. Feeding your baby each day can burn 300-500 calories.

4. Baby love. Nursing baby triggers the release of the hormone oxytocin, which relaxes both you and your baby, contributing to the ‘bonding’ moment.

5.  Best breast forward. According to a 2010 survey, the initial nursing rate in the UK was highest in England at 83% .

6. That said, the UK has one of the lowest exclusive breastfeeding rates in the world. According to a Lancet study, only 34 per cent of British children are breastfed until six months, compared to 49 per cent in the US, 50 per cent in Germany and 62 per cent in Switzerland.

7. Implants aren’t an issue. Most women with breast implants are still able to nurse normally.

8. Catch some zzz’s. Breastfeeding mothers sleep on average 45 minutes more a night, compared to those who formula feed.

9. It saves the NHS cash. According to the NHS if feeding rates in neonatal units rose from 35% to 75% nearly £6 million per year could potentially be saved by reducing the incidence of necrotising enterocolitis alone.

10. It’s pretty for your pocket too. Bottle feeding costs between £1500 – £3000 pounds a year for the average newborn household.


Our Seven Seas Pregnancy Plus Follow On combines expertly blended 21 vitamins and minerals with a high purity Omega-3 DHA/EPA capsule in a convenient dual pack.


Sophie Angell

Sophie Angell

Writer and expert